Last updated: 29 May 2026. This policy is provided in good faith and should be reviewed by a qualified data-protection adviser before final publication.
1. Who we are
This website, dreamspos.uk (“DreamsPOS”), is operated by Dreams Technologies Limited, a company registered in England & Wales (company number 10032709), registered office 11a City Business Centre, Lower Road, London SE16 2XB, United Kingdom. VAT number GB514060730. We are the “data controller” for the personal data described in this policy.
For any privacy questions or to exercise your rights, contact us at [email protected].
2. What data we collect
- Information you give us — when you complete a contact, demo or quote form, or chat with us, we collect your name, email address, phone number, company name, and any details you choose to provide.
- Usage and device data — when you browse the site we automatically collect IP address, browser and device type, pages viewed, referring URLs and similar analytics data, via cookies and similar technologies.
- Communications — records of correspondence when you contact us by form, email, phone or chat.
3. How and why we use it (legal bases)
- To respond to your enquiries, arrange demos and provide quotes — on the basis of taking steps at your request prior to entering a contract, and our legitimate interest in responding to you.
- To operate, secure and improve the website — on the basis of our legitimate interests.
- To measure and analyse site usage — on the basis of your consent (where required) given via our cookie controls.
- To send you information you have requested or that is relevant to an enquiry — on the basis of consent or legitimate interest, with an opt-out always available.
4. Cookies and analytics
We use cookies and similar technologies for essential site functionality and, with your consent where required, for analytics and chat. You can control cookies through your browser settings.
5. Third parties who process data for us
We use trusted third-party services that may process limited personal or usage data on our behalf:
- Google Analytics / Google (Site Kit) — website analytics.
- Microsoft Clarity — usage analytics and session insights.
- Tawk.to — live chat.
- Dreams Technologies CRM widget — chat and enquiry handling.
- Form and email providers — to deliver and store enquiries you submit.
Each provider operates under its own privacy terms. Where data is transferred outside the UK/EEA, we rely on appropriate safeguards such as the UK International Data Transfer Agreement or equivalent.
6. How long we keep it
We keep enquiry and contact data only as long as necessary for the purpose it was collected, to respond to and follow up on your enquiry, and to meet legal or accounting obligations, after which it is deleted or anonymised.
7. Your rights
Under UK GDPR you have the right to access, correct, erase, restrict or object to our processing of your personal data, the right to data portability, and the right to withdraw consent at any time. To exercise any of these, email [email protected]. You also have the right to complain to the UK Information Commissioner’s Office (ICO) at ico.org.uk.
8. Data security
We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss or misuse. No transmission over the internet can be guaranteed fully secure, but we work to protect your information and review our measures regularly.
9. Changes to this policy
We may update this policy from time to time. The “last updated” date above shows when it was last revised.
10. Contact
Dreams Technologies Limited, 11a City Business Centre, Lower Road, London SE16 2XB, United Kingdom. Email: [email protected].